Our team will take a deep dive into all things related to your brand and marketing from an outsider’s view, and within 5 business days we’ll shoot you back a series of scores. All that is required on your end is a short questionnaire.
Marketing scorecards help company’s gain perspective on strengths and weaknesses relating to their brand. The scores you’ll receive will act as a compass for strategic next moves in achieving your goals.
Identify the gaps between where you are now and where you’re trying to go. We find this works most successfully through a marketing scorecard framework to pinpoint low-ranking efforts impacting your success.
With your team, use your customer values and company vision to guide ideation for strategic moves that could transform your low-ranking scores. Identify constraints and define the execution and budgetary requirements.
Start small. Isolate the priority of greatest impact and get specific with an action plan — from X to Y by when? Pro tip: rally your troops as soon as possible to gain company-wide support, involvement, and accountability. .