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Feline Fine About the Future: The Rise of Performance-Based Marketing Fee Structures in Agencies

June 21, 2024

In the fast-paced realm of marketing, the imperative for agencies to synchronize with their client’s goals is underscored by hard data. A study by the

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Advertising
Dustin Keeslar

Mastering Conversions: The Crucial Role of Landing Pages in Marketing

a well-crafted landing page becomes your secret weapon. It holds the key to unlocking higher conversion rates, boosting your return on investment (ROI), and propelling your campaign to new heights. In this blog post, we will delve into the importance of using a landing page, its role in the marketing funnel, and how it effectively communicates with your target audience, whether you operate in the B2B or B2C realm.

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Marketing Strategy
Nicole Hayden

5 Reasons Marketing Fails

If small- to medium-sized companies are lucky enough, there comes a day when the C-suite decides that, in order to break through to the next

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