Creative Cat Co. logo featuring a stylized cat in sunglasses and the slogan "Marketing PURR-formance," representing a marketing agency focused on strategies for small businesses.
Creative Cat Co. logo featuring a cat with glasses and the tagline "Marketing Purr-formance," representing the agency's focus on innovative marketing strategies for small businesses.

Boosting D&B Sales’ Online Success: Creative Cat’s Website RedesignThe Sound You Love

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Neon laser graphic showcasing vibrant colors and dynamic design, representing Creative Cat's innovative web design portfolio.

Client:

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Project Title:

D&B SALES
ONLINE PRESENCE

THE ASK

In 2021, the new owners of D&B Sales were referred to Creative Cat to help them build a website that would better represent the company’s uniqueness, capabilities, and enhancements that were made under new ownership. Specifically, they wanted the site to resonate with their audience, and showcase the expansive list of products and services, ultimately capturing more regional market share. Coming from a disappointing and dishonest marketing partnership, D&B owners mentioned additional needs but wanted to begin with just the website build to ensure trust and a well-fit partnership.

THE WORK

Focusing first on the website strategy, Creative Cat landed on a high-energy design aesthetic through bold colors and patterns to resonate with D&B’s car enthusiast audience. Complementing the design with copywriting, high-energy headlines were created and supporting copy took on a professional, enthusiastic tone. Throughout the site, supplied photography was added to showcase work the owners display with pride. Upon the launch of the website in early 2022, the owners, finally feeling confident with their digital presence and having trust in Creative Cat’s team, launched an SEO campaign to improve the company’s organic search with the highest-priority keywords, increase traffic to the new site, and drive contacts.

The Impact

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Bounce Rate Reduction

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Increase in return visitors

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Their Feedback

There are a few important pieces of a marketing partnership. You want to trust that you won’t have to constantly keep tabs on things to ensure they’re working. You also don’t want the feeling of “Man, I’m doing more of this myself than the team I’m paying.” We’ve had those experiences in the past. But Creative Cat not only delivers on marketing results, they deliver on their promise to be an extension of our marketing team and care for our best interest. Highly recommend.
D&B Sales Inc. logo featuring automotive services and products, including car audio, tools, and paint, with Fort Wayne, Indiana location.
Brandon BoydCo-Owner / CEO
Creative Cat Co. logo featuring a stylized cat wearing sunglasses, with the text "Creative Cat Co." and "Marketing PURR-formance" in vibrant colors.

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Lead Generation Legacy guide by Creative Cat Co., featuring neon text on a dark brick background, emphasizing strategies to boost business growth without high costs.