Creative Cat Co. logo featuring a stylized cat in sunglasses and the slogan "Marketing PURR-formance," representing a marketing agency focused on strategies for small businesses.
Creative Cat Co. logo featuring a cat with glasses and the tagline "Marketing Purr-formance," representing the agency's focus on innovative marketing strategies for small businesses.

Extraordinary Spaces

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Neon laser graphic showcasing vibrant colors and dynamic design, representing Creative Cat's innovative web design portfolio.

Client:

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Project Title:

Hassett Designs
BRAND DEVELOPMENT

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THE ASK

Hassett Designs, formally called Woodland Designs, was founded by Réne Hassett in 2013. In 2018, Réne reached out with a concern. She expressed her intuition that the branding of Woodland Designs was holding her back from growth opportunities. As she put it, her work was on par with her reputable competitors, but her brand and marketing materials were missing the mark to prove that fact. Because online search is her leading acquisition mode, René’s vision was to re-vamp her brand and then move into digital marketing tactics to capture ideal leads.

THE WORK

Creative Cat completed a brand development package, beginning with foundational work. Our team took Réne through a series of discovery sessions to uncover her company’s unique positioning, value propositions, and brand communication. It became clear that Réne’s 30+ years of experience, artistic talent, and sophisticated approach to her service were not in alignment with her current company’s image. This called for a complete overhaul with her company name, logo/Iconography, coloring, and Typography. After 16-months, in the fall of 2019 we were proudly able to introduce Hassett Design alongside Réne, her friends, and family at a hugely successful brand reveal event. Now, Hassett Designs is focusing on new business opportunities, working with Creative Cat on an SEO campaign to drive traffic to the site and increase contact conversions. 

The Impact

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Increase in revenue since brand launch

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increase in organic traffic

Hassett Designs logo with the tagline "Extraordinary Spaces" over a display of fabric swatches, reflecting the brand's focus on interior design and artistry.

Their Feedback

Before working with Creative Cat on our brand development, I felt frustrated with my company’s image and how it was impacting our business. I knew we were capable of capturing more ideal clients but struggled to get their attention. After our re-brand, it was like a light switch — immediately we were slammed with higher profile projects and I had to bring on a bigger staff just to keep up. Working with this team for my re-brand is the best business decision I’ve ever made!
Portrait of René Hassett, Owner/CEO of Hassett Designs, showcasing a stylish look with a leopard print top and elegant accessories, reflecting the brand's focus on sophisticated interior design and successful rebranding.
René HassettOwner / CEO

Hassett Designs brand video

Hassett Designs logo featuring a prominent "H" and the text "Hassett Designs Extraordinary Spaces," symbolizing the brand's focus on exceptional interior design and successful rebranding efforts.
Hassett Designs logo featuring a prominent "H" and the text "Hassett Designs Extraordinary Spaces," reflecting brand identity and emphasis on interior design excellence.
Hassett Designs logo featuring a prominent "H" and the text "Hassett Designs Extraordinary Spaces," representing the brand's focus on interior design and brand development.
Take A Look >
Hassett Designs branded face mask, business cards, and snacks on a wooden table, emphasizing the brand's identity and promotional materials for the interior design company.
Invitation card for Hassett Designs rebrand reveal event, featuring event details and a photo of René Hassett, emphasizing celebration and brand transformation.
Hassett Designs business cards featuring gold lettering on a black background, emphasizing brand identity and luxury, surrounded by textured gold wrapping.
Black gift box with gold tissue paper, featuring the Hassett Designs logo and tagline "Extraordinary Spaces," symbolizing the brand's rebranding success and new identity.
Creative Cat Co. logo featuring a stylized cat wearing sunglasses, with the text "Creative Cat Co." and "Marketing PURR-formance" in vibrant colors.

It's the end of an era

Creative Cat has rebranded.

Thank you for visiting our site. Creative Cat has been rebranded to Growth Keys™ and we would love to see you over at our new website. Our mission is similar, our skillset is the same, but we believe it is a better representation of how we help businesses leverage lead generation, marketing strategy, brand development, sales process improvement, and ultimately scale their business.

Visit our new website now