Creative Cat Co. logo featuring a stylized cat in sunglasses and the slogan "Marketing PURR-formance," representing a marketing agency focused on strategies for small businesses.
Creative Cat Co. logo featuring a cat with glasses and the tagline "Marketing Purr-formance," representing the agency's focus on innovative marketing strategies for small businesses.

Good People.
Big Hearts.

Neon laser graphic showcasing vibrant colors and dynamic design, representing Creative Cat's innovative web design portfolio.

Project Title:

TRUSTED SOLUTIONS
GROUP RECRUITMENT

THE ASK

The partnership began in 2018 with design support for Trusted’s recently completed brand development. In 2019, after launching a new image, website, and sales material, Trusted was ready to grow but faced difficulty taking on opportunities because of production staffing challenges and turned to Creative Cat for recruitment campaigning.

THE WORK

Focusing first on the messaging strategy, Creative Cat interviewed production workers to uncover the value of working at Trusted. Consistently, workers spoke about the laid-back culture and family-like leadership. In addition, regular bonuses, career advancement training, and benefits were major re-occurring responses woven into the campaign messaging. Since launching the initial campaign in 2019, Creative Cat has continually worked with Trusted to launch ongoing recruitment initiatives, online and offline, to help the company build employer brand awareness. Together, these initiatives work toward creating a consistent candidate funnel.

The Impact

0

Increase in Monthly applications

0
%

increase in web traffic

Now hiring: cool people, two workers in a manufacturing setting exchanging a fist bump, showcasing teamwork and camaraderie, emphasizing recruitment efforts by Trusted Solutions Group.

Their Feedback

It's the end of an era

Creative Cat has rebranded.

Thank you for visiting our site. Creative Cat has been rebranded to Growth Keys™ and we would love to see you over at our new website. Our mission is similar, our skillset is the same, but we believe it is a better representation of how we help businesses leverage lead generation, marketing strategy, brand development, sales process improvement, and ultimately scale their business.